Are you looking for something to really grab the attention of your users and set your web site apart?  Cohesive Ideas has professional actors that are ready and waiting to deliver your message!  Our online video spokespersons are extremely easy to use and can be customized to suit the unique needs of your business.  To see how your website would look with an online video spokesperson, choose a spokesperson from the list below and then click View me on YOUR website:

Online Video Spokesperson Statistics

An overview of the world of online video

The demand (and opportunity) for online video and an online video spokesperson is staggering:

• According to a comScore study, released in February 2011, 82.5% of the U.S. Internet audience viewed a video or an online video spokesperson online.
• Viewers watched 75% more videos online in December 2010 than December 2008.
• In a 2010 report from Cisco, 30% of Internet traffic is currently video. By 2013, 90% of Internet traffic will be video..
• In the same time frame, online video ad spending will swell from $1.97 billion to $5.71 billion.
• The length of the average video was 5.1 minutes in February 2011.

How engaged are online viewers?

In a competitive marketplace, attention is vital. And the question becomes: are people actually paying attention to videos played on the Internet?

• U.S. online video consumers watched 4.3 hours worth of video on average in the month of June 2010.
• Rich Media generates a 400%-700% increase in viewer engagement and response rates using an online video spokesperson and video compared to static content online such as text and graphics.
• 144.1 million viewers watched 14.6 billion videos on YouTube.com (101.2 videos per viewer) in May 2010.

How do online videos and an online video spokesperson benefit retail?

Everyone wins when an online video of a product is provided.

• Catching the e-tail trend, 55% of online retailers used video on product pages in 2009 but this technique increased to 73% of retailers in 2010.
• According to Internet Retailer, an April 2010 report stated that consumers who watch product videos are 85% more likely to buy products compared to those who do not watch.
• Internet Retailer released a study that found shoppers were 144% more likely to add a product to their cart after viewing a product video on StacksandStacks.com compared to shoppers who avoided video.
• In an August 2010 report from comScore, online retail shoppers who watch video spend about two minutes more on that site and are 64% more likely to buy compared to others.
• With social integration, retail sites that provide videos increase traffic and conversions to social media platforms by 30% according to the September 2010 L2 Specialty Retail Report.
• In-store sales increased 6% when Reckitt Benckiser provided online video for their consumer packaged goods.
• 46% of consumers who shop online regularly prefer shopping on retail sites providing product video compared to 30% of consumers who occasionally shop online.
• By properly implementing video to their sitemaps, Discovery Channel increased their video streams by 123%.
• Watching a minute of video or listening to a minute online video spokesperson is the equivalent of reading 1.8 million words according to Dr. James McQuivey of Forrester Research

How is online video changing the industry of business?

Watching a video can have an impact on your business’ bottom line, especially as high-level executives flock to video channels.

• According to emarketer.com, a majority of businesspeople surveyed by Forbes in October 2010 said they watched more video currently compared to last year.
• Virtually 60% of respondents said they would watch video previous to reading text on the same webpage, and 22% said they generally liked watching video more than browsing text for examining business information.
• 75% of all executives said they watched work-related videos on business websites at least once a week, and more than 50% use YouTube to watch those videos.
• 65% of U.S. executives surveyed by Forbes in October 2010 visit a vendor’s website after viewing a work-related online video.
• 53% conducted a search for a vendor/product/service for more information.
• 42% made a business related purchase.

What is the relationship between online video and advertisements?

Online video opens the door for dramatic advertisement advantages.

• The report entitled “Frames of reference: Online Video advertising” produced by the Online Publishers Association (OPA) published that 80% of visitors who watched an online video advertisement, and around 46% took some action.
• According to that report, roughly 22% of viewers visited the website related to the ad.
• 26% looked for more information.
• 15% visited the company.
• 12% purchased that specific product.
• In 2011, 45% of small businesses are growing their budget for online video and their online video spokesperson budget (up from 2010 by 17%) according to the Ad-Ology study, “2011 Small Business Marketing Forecast.”

Our Online Video Spokesperson Guarantee

We Guarantee that you will see a major benefit to having the online video spokesperson on your site delivering your message.  There is no other effective and cost effective way to engage your visitors that with an online video spokesperson.